Built by Pienza
We build
category-defining
SaaS companies
We ideate, fund, and build SaaS unicorns with high conviction and high time & capital concentration. We know how long it takes to build real value and are committed to the long term.
World class SaaS Experience
We are SaaS investors, executives, and entrepreneurs with over $4B in exits under our belt. We focus exclusively on what we know best, B2B SaaS.
Proven Entrepreneurs & Executives
In software, every overnight success is a ten year marathon running through walls. We know, because we’ve done it.
Backed by Top Tier Investors
We hand picked our investors and they represent decades of success and billions in reserves.
MANAGEMENT
Aaron Bird
Aaron lives, eats and breathes SaaS. He is an active angel investor (70+ investments) and was formerly the founder and CEO of Bizible, SVP of Product @ Marketo and VP of Product at Adobe.
Dave Rigotti
Entrepreneur in Residence
Dave Rigotti (He/Him) has dedicated his career to furthering the B2B marketing industry and those who serve in it. Currently building next-generation marketing technology. Ex Adobe, Marketo, Bizible, and Microsoft..
Mark
Sugarman
BOD Member
Mark is the founding partner at MHS Capital and has been working with startups as an investor, advisor, and operator for over 15 years.
We are in the NEWS
Starting Over:
Inside a serial startup founder’s quest to build the next great Seattle tech company
Bizible founder Aaron Bird raises $5.1M for new Seattle B2B startup studio Pienza.
Openings
Investors
Our portfolio companies are backed by world-class venture capital firms who lead rounds anywhere from Seed to Series A and beyond.
MHS Capital
Mark Sugarman
Version One Ventures
Boris Wertz
Vulcan Capital
Yongbai Choi
Pienza
([piˈɛnza], noun):
In 1459 the world’s best architects and city planners were summoned by Pope Pius II to build the perfect city.
Pius’ sleepy hometown, Corsignano, was completely rebuilt by the Pope to be the quintessential Renaissance town and the perfect modern city – made without compromise. It was named Pienza by the Pope after completion. We build B2B SaaS companies from scratch with the same care for our craft and expertise. Additionally, Aaron originated the idea for Pienza while drinking a Brunello in this Tuscan town while on sabbatical in 2019.